so i just finished up my second week of my career (aka "the rest of my life").
all in all, i couldn't be happier. i feel like this concept of revolution has already been applicable to the campaigns that we are running. to provide a little background, i've just started working at the chicago leg of D*gitas (to protect the innocent, characters will be left out), an online and interactive advertising agency. the client i have been assigned to is Walgreens, which is a fantastic brand with a little bit of modernizing to do.
don't worry, my deal is that i activate influencers who stand by the brand. i modernize, baby.
what does this have to do with the revolution?
basically, we are NOT merely spewing advertisements at people. we are in the unique position to become a part of someone's online experience. to have a CONVERSATION with them, rather than just talk AT them. after all, don't you hate it when you're at a party talking to someone and they are clearly just waiting for you to shut your mouth so that they can talk? unbelievably annoying...
oh, and don't worry: i've written 4 or 5 new songs, enlisted a drummer, and will be auditioning musicians for the next month or so to put together a worthy platform to spread my message.
the revolution is still in progress.
Showing posts with label walgreens. Show all posts
Showing posts with label walgreens. Show all posts
Wednesday, July 1, 2009
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